APRIL FIRST was named after the Birthday of the FOUNDER, Carolin Dunkel.
It is always a special date, friends and family remember, thats why she chooseD the name and also the opening day on April 1st, 2016 AT Berlins Famous Gallery Street, AUGUSTRASSE in MITTE.
her idea was to REINVENT THE CONCEPT OF RETAIL AND INVITE the custumers TO EXPLORE A CONTEMPORARY ASSORTMENT OF FASHION, INTERIOR, BEAUTY AND ACCESSOIRES IN AN ENVIRONMENT THAT MORE RESEMBLES A GALLERY THAN A STORE.
CAROLIN ENSURED THAT the Store OFFERs A REMARKABLE HYBRID OF WELL-KNOWN AND NEW UP-COMING BRANDS FROM AROUND THE WORLD YOU RARELY FIND ELSEWHERE IN BERLIN OR GERMANY.
THROUGH HER VARIOUS TRAVELS AND EXPERIENCES, CAROLIN DEVELOPED EXQUISITE TASTE AND A SENSE OF AESTHETICS PRESENT IN EVERY SINGLE CORNER OF THE STORE FROM THE EXQUISITE MARBLE DESK to STAIRCASE AND THE BRASS WARDROBE TO THE VELVET POEFS WHICH SHE ALSO DESIGNED HERSELF and sells in the store.
IN CASE YOU CANNOT VISIT OUR PHYSICAL STORE, FEEL FREE TO BROWSE THROUGH THE ONLINE GALLERIES AND INSTAGRAM @APRILFIRSTSTORE FOR THE LATEST ARRIVALS.